Tata Aria Navigation system helps saving money and time

NAVTEQ one of the global leaders in providing maps, location data enabling navigation, traffic, mobile servicing and location based services across globe joined hands with Tata Aria. It will power India's first crossover with a navigation system. It will be the first time for the Indian buyers to have an option for buying a navigation system built in the car. The navigation system will be provided by Delphi, a well known name in the electronics and technology for the auto motive. The system will cover more than 485 cities of India and several points of interest.

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The buyers who are purchasing Tata Aria Pride car model are in praise of the new feature which differentiates the car from the rest. The consumers are finding the option quite feasible to use which saves their time and enhance efficiency.

Mr S G Saksena, Head Marketing, Utility Vehicles, Tata Motors said that Tata Aria comes with an inbuilt navigation system which provides quality service and better coverage. The company started with the belief that the navigation system will increase the driver's satisfaction and it was same with Tata Aria.

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NAVTEQ study has confirmed that the regular use of the navigation system helps in saving on money and time and also helps in decreasing carbon dioxide. If a driver will use the system for more than one year, it can help in reducing distance by 12 per cent and save fuel by 23 per cent. However, the fuel saving is speculated to be decreasing by 23 per cent in carbon emission by every driver yearly.

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